Whether you use ViewPoint on a contract or project basis, we provide distinctive, hands-on management of every assignment.
Category Exclusivity for Ongoing Clients
We are a boutique market intelligence and strategy firm that works exclusively with one client per industry category. In other words, we don't work for your competitors, we only work for you. That way, we partner with you in your success.
Custom Market Intelligence
ViewPoint can custom craft any study or relationship to meet your specific needs. Most of our projects involve market intelligence studies which include secondary information searches, primary intelligence (in depth interviews with industry constituents), analysis and a detailed report with an executive summary that reveals the key findings and strategy recommendations.
Other Services
We can also provide ad hoc research, regular updates on key competitors, or ongoing services such as
sales intelligence or win/loss analysis.
The ViewPoint Difference
What we offer our clients that is distinctive is the ability and willingness to go
beyond intelligence to
market strategy based on our years of management and strategic experience in your industry. Some market intelligence companies are generalists, where the key company consultants do not work on every project. We take a hands-on approach to every assignment, rather than delegate to junior consultants.
So you always get the services you expect and the information you need. 